LET’S TALK ABOUT THOSE JUSTIN LONG INTEL COMMERCIALS | COPYWRITER REACTS

by Noelle Hartt | Mar 17, 2021 | Copywriting, Word From a Freelance Copywriter

Intel just launched an ad campaign featuring Justin Long— and for those who may not remember, this is particularly newsworthy because Long was featured in a series of Apple ads only 10+ years ago…

WORST ADS EVER!

by Noelle Hartt | Mar 16, 2021 | Copywriting, Word From a Freelance Copywriter

Below is a compilation of all the worst ads that have crossed my path (so far), and what I think about each of them. I’ll probably continue updating this page for many years to...

INSTAGRAM ADS COST WAY LESS WHEN YOU DO THEM *MY* WAY

by Noelle Hartt | Mar 16, 2021 | Word From a Freelance Copywriter

Instagram ads cost a TON— if you don’t know how to create them properly. Today, we’re looking at 4 different brands’ Instagram ads and talking about where ALMOST ALL of them went so horribly wrong.  

CHIPOTLE EYE MAKEUP & 9 OTHER WILD BRAND COLLABORATIONS YOU NEED TO SEE TO BELIEVE

by Noelle Hartt | Mar 10, 2021 | Word From a Freelance Copywriter

THE ELF X CHIPOTLE EYE SHADOW COLLABORATION OFFICIALLY DROPPED, AND I HAVE SOME THOUGHTS…   We’ll get to those in today’s video, along with some other interesting brand collaborations that have gone on in the last several years…

LET’S TALK ABOUT THOSE BURGER KING INTERNATIONAL WOMEN’S DAY TWEETS | COPYWRITER REACTS

by Noelle Hartt | Mar 8, 2021 | Copywriting, Word From a Freelance Copywriter

For International Women’s Day (a holiday I just learned exists), Burger King’s UK Twitter account tweeted “Women belong in the kitchen.” As you might’ve guessed, the Internet was OUTRAGED. Being a copywriter, I’m a little bit outraged too– but...