Advertising on Facebook? DON’T Make These Mistakes!

by Noelle Hartt | Aug 11, 2021 | Word From a Freelance Copywriter

Avoid these KILLER mistakes with your ad creative if you want to run a successful (profitable) campaign. Your imagery & copy are JUST AS IMPORTANT as your bids, budget, and audience settings. Leave me a comment below and let me know what YOU thought about the...

LET’S TALK ABOUT THOSE JUSTIN LONG INTEL COMMERCIALS | COPYWRITER REACTS

by Noelle Hartt | Mar 17, 2021 | Copywriting, Word From a Freelance Copywriter

Intel just launched an ad campaign featuring Justin Long— and for those who may not remember, this is particularly newsworthy because Long was featured in a series of Apple ads only 10+ years ago…

WORST ADS EVER!

by Noelle Hartt | Mar 16, 2021 | Copywriting, Word From a Freelance Copywriter

Below is a compilation of all the worst ads that have crossed my path (so far), and what I think about each of them. I’ll probably continue updating this page for many years to...

INSTAGRAM ADS COST WAY LESS WHEN YOU DO THEM *MY* WAY

by Noelle Hartt | Mar 16, 2021 | Word From a Freelance Copywriter

Instagram ads cost a TON— if you don’t know how to create them properly. Today, we’re looking at 4 different brands’ Instagram ads and talking about where ALMOST ALL of them went so horribly wrong.  

LET’S TALK ABOUT THOSE BURGER KING INTERNATIONAL WOMEN’S DAY TWEETS | COPYWRITER REACTS

by Noelle Hartt | Mar 8, 2021 | Copywriting, Word From a Freelance Copywriter

For International Women’s Day (a holiday I just learned exists), Burger King’s UK Twitter account tweeted “Women belong in the kitchen.” As you might’ve guessed, the Internet was OUTRAGED. Being a copywriter, I’m a little bit outraged too– but...