Finish your draft, then go to the “Review” tab and click on “Read Aloud.”
I guarantee hearing your words out loud will give you ideas for revisions and improvements that wouldn’t have crossed your mind otherwise.
[et_pb_section fb_built=”1″ _builder_version=”3.22″][et_pb_row _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”]Thinking on your feet > relying on past experience. Especially now. Let me explain what I mean… I’ve worked in advertising for over 7 years now. During that time, I’ve written for… Fashion/ apparel Luxury goods Higher education…
Rule #1 of selling scammy-sounding finance things: proofread the ad copy, ffs. *I feel like I’m legally obligated to say that I obviously don’t condone scamming people.
[et_pb_section fb_built=”1″ _builder_version=”3.22″][et_pb_row _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”] I’ve seen my fair share of marketing campaigns gone wrong. In fact, we all have, but bad advertising is kind of like facial hair on a woman: most people don’t want to be the one to point it…
Below is a compilation of all the worst ads that have crossed my path (so far), and what I think about each of them. I’ll probably continue updating this page for many years to come.
Jensen Karp posted a photo on Twitter of a bag of Cinnamon Toast Crunch that contained what appears to be shrimp tails. In response to his concerns, General Mills tried to assure Karp that his cereal did not, in fact, contain any shrimp, but that “after further investigation with our team that closely examined the…
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