Content marketing is so important… but most of the advice you hear tends to all be the same (and has been for years now). So, I decided to make my own video with some tips and tricks I’ve learned over the years.
The problem with a lot of paid media strategies is a serious lack of quality creative. It’s obvious in the example below that the campaign manager was trying to squeeze in as much copy as possible. The result? An overwhelming amount of text that seems to have been...
6 Things Your Freelance Copywriter Should Have: 1. Transparent pricing. I avoid hourly rates like the plague, but those who use them should provide an estimate prior to taking on a new project to avoid those awful surprise bills. 2. A set schedule so you...
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